Quick run through.
If you can’t wait for a live demo, we’ve put together this short video to show you what AP Storytelling can do.
AP WORKFLOW SOLUTIONS
AI-native workflows, built by the world’s most trusted newsroom.
We help journalists plan, coordinate and publish across broadcast, digital and social.
Trusted by 700+ newsrooms worldwide.
From the first raw update to the finished piece. One record per story holds the media, the incoming notes, the assignments and every version.
The same steps carry every story, breaking news or a longer-term event or feature, from the first raw update to wherever it needs to publish.
It integrates with your team’s favourite tools and is built for maximum flexibility.
Book a demo to see it work on a real story or watch a quick run-through below.
Wire, RSS and social feeds, plus updates from reporters in the field, come in as notes and get triaged from unconfirmed to reportable.
One click turns a confirmed note into a working story, already carrying everything that's been captured on it. Your story planning has begun.
Assign video, photo or graphic work, flag the version for web or broadcast, and call on Rover AI, AP Storytelling's editorial assistant, to summarise updates or suggest headlines. Collaborative editing is also available for teams working together on a story.
Push it straight to your CMS, or drag it into the day's rundown, where it stays live-synced.
If you can’t wait for a live demo, we’ve put together this short video to show you what AP Storytelling can do.
Stories move across teams and tools: planning in one place, notes in another, production somewhere else entirely. Keeping everyone aligned on the same story only gets harder as you scale.
Every story now needs to reach more places: web, video, social, newsletters, live coverage, alerts, usually from the same editorial team. The challenge is reaching all of them without duplicating the work.
AI is already in your newsroom. The real question is whether every AI-touched line is traceable back to a person who approved it. We build that audit trail in, not bolt it on.
Nobody is replacing everything overnight, but even if you are, we can help.
AP Storytelling deploys in the cloud, hybrid, or fully on premises, and integrates with the tools your team already relies on, so new capabilities connect in without interrupting daily production.
AP Storytelling sits on the same foundation as AP ENPS, the system 650+ broadcast newsrooms trust for their live production and winner of two Emmy® Engineering Awards.
Already running ENPS or another NRCS? AP Storytelling can run alongside it. No rip-and-replace.
We are continually looking for solutions to improve reporting efficiencies across our 78 bureaus around the globe. After surveying the market, we see the AP as ideal for our needs and are excited to work with the team and see the impact the offering will have on our digital newsroom operations
We’re in Amsterdam this September with a first look at Smart Stories, the IBC Accelerator project we’re co-championing alongside ITN, BBC, NBC Universal, Channel 4, Al Jazeera, Washington Post and other important industry partners.
See Rover AI and the agents we’re building, and what’s new in AP Storytelling. Book time with the team on the floor.
Not heading to IBC?
Join us for our post show webinar. 45 minutes with the team — a walkthrough of AP Storytelling, the agents we’re shipping, and where the roadmap is headed.
Whether you’re stuck between a legacy system and a risky rip-and-replace, or just curious what agents could do for your team, tell us where you are.
AP Storytelling runs on its own or alongside your current NRCS.
Keep your control room and editorial team in sync, live. Use AP Storytelling alone or combined with ENPS to connect rundowns, scripts, and digital output in one system. From newsroom to gallery, teams move fast, stay accurate, and deliver under pressure.
Move from siloed platforms to one source of truth. Storytelling and ENPS help digital teams plan, version, and publish across all platforms, without duplication or delay. One system for every output, every deadline.
Communicate clearly, credibly, and at scale. AP Storytelling can help corporate and brand comms teams deliver timely, accurate messaging, internally and externally. Built on newsroom principles, our tools streamline planning, approval, and multi-platform publishing, so your stories reach the right people fast.
Communicate with speed and earn public trust. AP Storytelling and ENPS help government and nonprofit teams plan, coordinate, and publish trusted information across channels. Our tools improve speed, consistency, and transparency, so your messaging stays clear when it matters most.
Give students newsroom-ready skills with tools they’ll actually use. AP Storytelling and ENPS help journalism programs mirror real-world newsroom operations. Students plan, script, and publish using the same systems trusted by professional journalists.
Let’s discuss how AP ENPS and AP Playbook can optimize your content production, story planning and broadcast workflows to elevate your audience engagement.